STUDY: Average Person Spends 110 Hours Per Year Scrolling TV Apps Trying To Find Something To Watch

Study Finds reports:

Commissioned by UserTesting and conducted by Talker Research, the survey exposes the growing frustration with the current streaming landscape. The research paints a vivid picture of entertainment exhaustion, revealing that the average person now spends a staggering 110 hours per year — nearly five full days — simply scrolling through streaming platforms in search of something to watch.

One in five subscribers believe finding something to watch is harder now than a decade ago, a sentiment rooted in the overwhelming abundance of content. Forty-one percent of respondents struggle with increasingly large content libraries, while 26% feel there’s an overproduction of original content.

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Streaming customers still say that new, desirable content is hard to find, and content recommendations can actually make things worse.https://t.co/RCPD7rePaI

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